We were assigned to create promotional art for a model airshow. Funfly gathers pilots from differents clubs in central america and includes a wide variety of aircrafts. We wanted to create a graphic connection between the words “fun” and “fly”.
The idea was to represent the movements and acrobacy of an airplane when airborne. We used a full color palette to express the fun factor. We designed the typeface taking a square as a base and we writed “funfly” creating the impression of an infinite loop.